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Panama city beach.

Panama City Beach , featuring 27 miles of white sand  beaches  along the turquoise waters of the Gulf of Mexico, is home to two state parks ( St. Andrews State Park  and  Camp Helen State Park ), dozens of public beach access points, waterfront restaurants that serve up fresh local seafood, and legendary attractions. 

The waters at Panama City Beach are famous with fishermen and scuba divers who enjoy the benefits of dozens artificial reefs located offshore, and with a coastline that angles slightly toward the west, you can watch the sunset over the Gulf of Mexico every day of the year.

Plan your trip to Panama City Beach :

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Experience the great outdoors of Panama City Beach.

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Where sand meets the surf, you’ll find it all.

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Fresh seafood, tropical cocktails – and great views await.

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Sleep soundly, on the vacation of your dreams in Panama City Beach.

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Panama City Beach in 60 seconds

Quick facts.

Average water temp at the beach is 73 degrees.

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  • Northwest Florida Beaches International Airport

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Panama City Beach   Travel Guide

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10 Best Things To Do in Panama City Beach

Updated Mar. 7, 2023

Panama City Beach's sugar white sand is what primarily attracts families, couples and spring breakers year after year. But this vacation haven isn't just for beach bums. Outdoor adventurers will have plenty of land to explore at Conservation

  • All Things To Do

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St. Andrews State Park St. Andrews State Park

St. Andrews State Park has enough attractions and activities to keep every member of your family happy. Along with a nearly 2-mile-long white sand beach, the park also boasts paved bike trails, marked hiking trails, water sports equipment rentals (including canoes, kayaks and snorkeling gear) and shuttle boat tours to Shell Island, a 7-mile long undeveloped barrier island. Additionally, the park provides a concession stand with snacks, souvenirs and fishing supplies.

Recent visitors described the park as beautiful and praised the clean beach and facilities. Reviewers said the park can get quite crowded on the weekends and advised visiting during the week if your itinerary allows. And keep your eyes peeled for plenty of wildlife: travelers said there was a lot of activity in and out of the water from local animals like alligators, heron, ibis and white tail deer.

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Beaches Beaches free

With 27 miles of beaches and nearly 100 access points, PCB is a beach bum's paradise. You won't have a difficult time finding a stretch of sand to park your towel; in fact, you may have a harder time deciding on what shoreline to relax.

If you want to stay close to the downtown area, head to Front Beach Road. From here, you'll find a bevy of convenient Panama City Beach access points and street parking. To experience Florida's coastal beauty at its most natural, hop a shuttle boat to Shell Island . This barrier island off of St. Andrews State Park is undeveloped with few crowds and a peaceful atmosphere, according to recent visitors. Plus, it's a haven for dolphins. For even more undeveloped land, head to Camp Helen State Park, which sits on the far western border of Panama City Beach. Along with a quiet beach, it's also home to trails that snake through dunes and scrub oak forests, not to mention a rare dune lake.

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Panama City Beach Dolphin Tours Panama City Beach Dolphin Tours

Though you can see and interact with dolphins at the Gulf World Marine Park , locals and visitors will tell you: there's nothing like observing them in the wild. Dolphin tours are a popular to-do in Panama City Beach, and often described by travelers as their favorite experience in PCB.

Similar to the area's fishing charters , there are a variety of dolphin tours to choose from. If you want a more intimate wildlife-viewing experience, consider Dolphin and Snorkel Tours , which limits the number of guests on its boats to six people. The company also guarantees dolphin sightings because of its location at the Bay Point Marina (the closest marina to Shell Island , which is where dolphins are usually spotted). These tours, which typically last three hours, also include snorkel gear in case you'd like to get in the water to explore more.

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Popular Tours

Shell Island Snorkel and Dolphin Catamaran Cruise with Island Time

Shell Island Snorkel and Dolphin Catamaran Cruise with Island Time

(2835 reviews)

from $ 52.43

Sunset & Dolphin Catamaran Cruise with Island Time

Sunset & Dolphin Catamaran Cruise with Island Time

(1283 reviews)

3 Hour Cruise, Snorkel, Swim/float Sandbar - tandem tiki option

3 Hour Cruise, Snorkel, Swim / float Sandbar - tandem tiki option

(62 reviews)

from $ 80.25

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Shell Island Shell Island

If you need a break from the crowds in Panama City Beach, consider making the short trip to Shell Island. This 7-mile-long barrier island runs east to west between the Gulf of Mexico and the St. Andrew Bay. Because it's undeveloped, you'll find plenty of coastal creatures and untouched vegetation, plus miles of pearly white sand to sink your toes into. While recent visitors said the natural setting was a relaxing reprieve from the busy, commercialized feel of the mainland, it isn't without a few drawbacks. Shell Island has no restrooms, concession stands, trash receptacles, picnic tables or shade pavilions, meaning you'll need to come with everything you need (and take it back with you when you head back across the bay).

To get around the fact that the island hosts no facilities, many travelers choose to hop on a charter to the island. This option offers the best of both worlds: You'll have access to food, drinks and a restroom on the boat, and still be able to play in the island's shallow waters.

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Conservation Park Conservation Park free

When you're ready to explore more of PCB's nature, head to Conservation Park. As a safeguard for wetlands, wildlife and pine forest, the park is a natural filter, balancing treated water before it travels to the St. Andrews Bay. This nearly 3,000-acre park features 12 different trails of varying difficultly and eight boardwalks totaling more than a mile in length. Bring binoculars – you'll likely spot plenty of birds and wildlife in the wetlands area.

According to recent visitors, the park's well-maintained, flat trails are perfect for hiking or biking. One word of caution from reviewers: Bring plenty of sunscreen and water. Though some said the park was a bit out of the way compared to other top attractions (it's about 10 miles west of downtown Panama City Beach and best reached by car), travelers also enjoyed that its location away from the beach crowds made it incredibly peaceful.

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Shipwreck Island Waterpark Shipwreck Island Waterpark

Consistently described by visitors as a great place for families, Shipwreck Island Waterpark is a 20-acre facility that features a wave pool, a lazy river, several water slides and flumes, and two shallow pools perfect for novice swimmers. True to its name, it's also home to a replica of a 17th-century sailing ship that allows swimmers to zip line off the ship before dropping into a large lagoon pool. Along with the rides, the park also boasts concessions (though reviewers were not as impressed with the food as they were the attractions).

Recent travelers said the park was a great place to spend a day with the kids and said it never felt too crowded. Visitors particularly praised the facilities available for little swimmers and said a day here is worth the ticket price.

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Fishing Charters Fishing Charters

As with other coastal Florida cities, Panama City Beach is a prime spot for both avid and novice anglers to cast a line. Though you can fish from the piers along the beach and at St. Andrew Bay or directly from the shore (with the proper fishing license), there are also several charter companies that can transport you out into the Gulf of Mexico (perfect for if you want to try your hand at deep-sea fishing).

Along with their fishing skills and knowledge of the area, most charter captains or operators will provide all fishing equipment (including bait and tackle) and the licenses you need to fish in area waters. Choose your charter company based on how serious you are about fishing. For instance, some companies like The Reel Contender Fishing Charters allow just five anglers on board with trips lasting between five and 10 hours. In contrast, companies like Jubilee Deep Sea Fishing , which describes itself as a "party fishing boat," may be better suited for more casual anglers. Capt. Anderson's Marina is another company favored by recent travelers.

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Pier Park Pier Park free

PCB is first and foremost a beach destination. But when you need a break from the sun and surf (or if some clouds thwart your plans), the area has a bevy of attractions to keep you entertained away from the shoreline. Case in point: Pier Park. An outdoor retail, dining and entertainment hub, Pier Park is home to familiar chain restaurants like Olive Garden, Subway and Five Guys, along with popular stores like Charming Charlie, Dillard's and Old Navy, among others. When you need a reprieve from shopping, head to Pier Park Amusements, the on-site theme park (a hit with recent visitors). It features a giant slide, a small roller coaster and a free-fall ride, along with more gentle attractions for young children

Along with the variety of stores and activities, visitors particularly liked how clean and safe the area is.

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Scream Machine Thrill Ride at Panama City Beach

(254 reviews)

from $ 69.95

Panama City Beach Water Activity Adventure Catamaran Sail

Panama City Beach Water Activity Adventure Catamaran Sail

(416 reviews)

from $ 75.00

Swim with the Dolphins Boat Tour in Panama City Beach

Swim with the Dolphins Boat Tour in Panama City Beach

(140 reviews)

from $ 63.13

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Gulf World Marine Park Gulf World Marine Park

If you love dolphins, you'll want to schedule a stop at Gulf World Marine Park. Though the park houses several other species, including sea turtles, stingrays, sharks and sea lions, dolphins are the main attraction here, and one of the major reasons visitors recommend spending a few hours at the park. Similar to SeaWorld, the Gulf World Marine Park hosts animal shows (dolphins and sea lions are the only animals that perform), feeding demonstrations and opportunities to swim with the dolphins and interact with the park's other residents, including a variety of birds and reptiles.

Aside from the animals, recent visitors were also impressed with the knowledgeable trainers and said this attraction was a hit with the kids. If you need a rainy day activity, reviewers said this would be a solid choice. And if you're willing to splurge, travelers said swimming with the dolphins was an unforgettable experience.

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Ripley's Believe It or Not! Ripley's Believe It or Not!

Though Ripley's isn't unique to Panama City Beach, it is a favorite rainy day activity among families with young kids. Inside, you'll find oddities like shrunken heads, one-of-a-kind artwork and other interesting artifacts synonymous with the Ripley name. Along with the hands-on displays, this outpost is also home to a 7-D moving theater, the LaserRace Challenge and a mirror maze, if you're willing to pay extra.

Reviews were a bit mixed on this PCB location. Some said it was a fun way to spend an hour or two if you need a break from the beach , while others said the museum had a tired feel and was expensive compared to the area's other attractions. If you're not traveling with kids, this may not be worth your time and money, according to recent travelers.

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Panama City Beach Bucket List: 30 Best Things To Do in PCB Florida

Panama City Beach, Florida, is the ultimate dream holiday spot for many people. With its flowing palm trees and sugar sand beaches, this tropical paradise attracts a large number of visitors from all over the world throughout the year.

You’ll understand why so many people consider it the ultimate vacation spot: There is never a shortage of things to do in Panama City Beach! For every sort of traveler, this coastal town is an outdoor playground full of attractions and activities!

Lying across the crystal-clear waters of the Gulf of Mexico in Northwest Florida, Panama City Beach is a hotspot for vacationers, and it’s easy to see why. The long stretch of sugar-white beaches is thriving with beach bums of all ages throughout the year. Couples come here for a sun-kissed honeymoon, families to spend quality time together and young souls to celebrate a long weekend. And then there was me. I was here to find the hottest attractions and best things to do in Panama City Beach, affectionately called PCB. It wasn’t hard to do.

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The Best Attractions, Activities & Things To Do in Panama City Beach (PCB) Florida

1. indulge at the the yard milkshake bar.

How’d you like a milkshake with a whole cupcake sticking out of the top or an entire waffle peeking out of a mound of whipped cream? At The Yard Milkshake Bar , you will not believe your eyes as you are dazzled with some of the craziest treats. They’re not just for kids!  Whether you choose the Cookie Monster (that was my choice), the Cereal Killer or any of the other decadent desserts, I dare you to eat the whole thing.

Tip: We went at around 12:30 p.m. on a Sunday, and the line was about a half-hour long (with a 20 minute wait after ordering). But, by the time we left the place at around 2 p.m., there was no line at all.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

2. Get an Epic View from the SkyWheel Ferris Wheel

Get ready for your breath to be taken away with the spectacular view of Panama City Beach on board the 53-meter SkyWheel ! The gondola ride offers a relaxing experience and is perfect for taking that Instagram-worthy photo (or video!).

If you want to bring things up a notch, their VIP pass gives you free drinks (alcoholic or non-alcoholic), double the flight time, and the chance to ride their VIP gondola. It has a glass-bottom floor, giving you more opportunities to take that perfect shot!

Take in the View from the SkyWheel Ferris Wheel

3. Take a Boat Ride to Shell Island

Shell Island is a seven-mile island on the Florida Emerald Coast with picturesque white sand beaches. It’s fun for locals and visitors of Panama City Beach to rent a pontoon and spend the day enjoying the sand and sun. Plus, there’s a strong possibility of seeing some dolphins along the way!

It is a beautiful barrier island punctuated with magnificent sand dunes and coastal sage scrub. The beach is flourishing with creatures, including shorebirds, turtles and deer. While there, I found lots of shells (of course), plenty of secluded spots to relax and even a starfish — the perfect way to spend a lazy day.

Our transportation to the island was provided by Lagoon Pontoon . We stocked it with goodies for lunch, plenty of drinks (a cooler filled with Fresca!) and the beach essentials. They provided the coolest ride with all the safety accouterments onboard and two slides that attached to the back.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

4. Believe It or Not at Ripley’s

Ripley’s Believe It or Not! is the go-to place in Panama City Beach for those who want to explore the strange and unbelievable. Their ‘Odditorium’ houses bizarre exhibits from around the globe that people of all ages will enjoy.

Their 7D Moving Theater provides an immersive experience with its 3D movies and motion seats. The Marvelous Mirror Maze will challenge your eyes with its maze of infinity mirrors, with a treasure waiting at the end. If you’re up to the challenge, the Impossible Laser Race will test your skills in navigating your way through laser beams like in spy movies.

In the words of Dean Cain: Unbelievable? Believe it!

5. Get a Finn’s Original Fish Taco

It’s always taco time at Finn’s Island Style Grub , home of Finn’s original fish tacos. The ahi taco and their signature fish taco are some of the best, but there are plenty of others to choose from at this food-truck-style eatery. While you’re waiting for your order, pop into their barista bar next door and order a Black Salt Mocha. You won’t be disappointed!

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

6. Eat Seafood (Pineapple Willy’s)

What better way to enjoy your beach trip than indulge yourself with fresh seafood, and Pineapple Willy’s restaurant won’t disappoint! Boasting a wide variety of seafood dishes, from fried oysters to grilled shrimp to fileted Mahi-Mahi, your mouth and tummy will keep coming for more.

And to add to your overall experience, you can also enjoy the live music performances while having a drink at Willy’s Pier Bar. All in all, this is something that you definitely should try!

7. Take a Dolphin Sunset Cruise

Dolphins and sunsets — it doesn’t get much better than that. Island Time Sailing will take you on a 2-hour cruise that swishes you through Grand Lagoon and onto the Gulf of Mexico in search for Flipper and his friends — we saw plenty dolphins on our cruise! Grab a drink and a snack, then end the evening with a beautiful sunset across the emerald waters.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

8. See a Show at Todd Herendeen Theatre

Looking for a night of classic rock & country music? Then don’t miss the ‘Tribute to the Legends of Music’ performances of National Recording Artist Todd Herendeen and his band at the Todd Herendeen Theatre , performed several nights a week.

You can walk in at any time to enjoy the show, and you can also bring your own beer or wine! Dinners are only available through reservations, so make sure to book in advance if in case you’re planning to have your dinner here as well.

9. Have a Beach Bonfire

Cornhole, s’mores and a cooler filled with adult beverages, plus a bonfire on the Panama City Beach oceanfront— that’s what you are going to get with Endless Beach Rentals . The company swoops in and sets up EVERYTHING for you (from chairs to hammocks to a stocked cooler), then they come and clean everything up. No fuss, no muss. Your only job is to show up and have fun!

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

10. Enjoy at Swampy Jack’s Wongo Adventure

Get ready to join Swampy Jack’s Wongo Adventure on his adventures over the world in this premier theme park destination! The theme park features different rides like the Swamp Ape, Eye of the Kraken, and much more. Each ride gives its own one-of-a-kind enjoyable experience, with some paying homage to classic rides that people enjoyed in Panama City Beach (with their own added twist!).

Feeling a bit more competitive? You can also try the Marrakesh Road Rally and race against other people around the track in different race modes. And did I mention that you can have a Mario Kart-like experience in their Power-Up race mode?

Note: they are only open seasonally, so check their website before your visit!

11. Get Donuts at the Iconic Thomas’ Donuts & Snack Shop

Forget the breakfast omelettes and pancakes, because at the family-owned Thomas’ Donuts & Snack Shack it’s all about the fluffy dunkers. It is a haven for donut lovers! They have everything from the classic glazed to key lime filled. I can vouch for the red velvet cake. And the chocolate sprinkle. And the cinnamon twist. Don’t judge.

They also serve a handful of other breakfast items, like muffins, biscuits and breakfast sandwiches.

FYI: There is almost always a line in the morning, so get there really early or plan on waiting. We arrived at 10: a.m. on the weekend, and the queue was about 20 people deep.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

12. Have an Animal Adventure at ZooWorld Panama City Beach

Get up close and personal with the wildlife at ZooWorld Zoological and Botanical Conservatory . Home to hundreds of exotic animals, from kangaroos to lions to sloths and so much more, this park will take you on an adventure trip around the world!

You also get to experience petting and feeding animals like lemurs and baby bearded dragons, not to mention the free kisses that you will get from the giraffes :) This is one experience you can’t miss!

13. Walk Russell-Fields City Pier

The Russell-Fields City Pier sits at the end of Pier Park and stretches 1,500 feet out into the Gulf of Mexico. You can pay a small fee ($3) to be able to take the short stroll to the end. It is worth it!

You can also get a nice view of the pier (and some great fish tacos) by sitting on the patio of Hook’d Pier Bar & Grill.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

14. Go Sightseeing at Sea Dragon Pirate Cruise

Board the Sea Dragon on a voyage with Capt. “Fearless” Phil and his friendly pirate crew! Though the activities on board are more geared towards kids, adults will enjoy the whole sightseeing tour from start to finish. If you are lucky, you will get to see dolphins as well!

For a more scenic experience, you can book the sunset cruise (which costs a few extra dollars). Yummy snacks like hotdogs & candies and drinks for both kids and adults are available on the ship.

Go Sightseeing at Sea Dragon Pirate Cruise

15. Do a Tasting at Panama City Beach Winery

Panama City Beach Winery specializes in fruit wines and is the only registered citrus winery in the United States. Their wines are made with 100 percent real fruit and no added sugar to the finish. Their blackberry wine literally has four pounds of blackberries in every bottle!

Stop by for a free tasting and take a bottle (or two) back to the beach with you. Don’t miss trying the Key Lime wine — it was my favorite and has won a number of awards!

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

16. Take a Panama City Beach Helicopter Tour

If there is one thing that makes Panama City Beach worth returning to, it’s the helicopter tours. The views on the ground and the sea are already spectacular, but seeing Panama City Beach up in the air provides a different perspective of its beauty and splendor.

If you haven’t tried riding a helicopter before, now is your chance to do so! You can also try a wildlife helicopter tour if you want something a little different. You’ll be able to see turtles, stingrays, and even sharks! They’ll get you close enough to see the magnificent creatures while also keeping enough distance as not to disturb them.

Panhandle Helicopters has a variety of tours for you to choose from!

17. Have Fun at Pier Park

Pier Park is the place to shop the beachy boutiques, get fruity drinks (served in a pineapple!) and indulge in beachfront restaurants. It has the whole package. There are more than 120 retail stores where you can buy clothes, shoes, accessories and even furniture. Plus, if you are a fan of Ferris wheels, you can get a whole new perspective of Florida’s Panama City Beach on the Skywheel that soars 200 feet above Pier Park. You can see for miles!

If you want to explore the Pier Park at a leisurely pace, then I suggest you go early in the morning before it gets too busy and hot.

If you’d like to know more about what Pier Park has to offer, check out the Panama City Beach (PCB) visitors website .

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

18. Play at Rock’it Lanes

Looking for some fun indoor activities for kids (or kids at heart)? Housing a bowling alley, a mega arcade, a roller skating rink, and a bar & grille, Rock’it Lanes will surely keep you entertained for hours and hours on end!

Aside from regular bowling, they host bowling tourneys (Monday Night Mania & Thirsty Thursday) where you can win bar tabs. Their mega arcade has the latest games in the market and redeemable prizes that include bicycles to gaming consoles (yes, gaming consoles!). Last but not least, you can skate all day at their roller skating rink for only a couple of dollars.

Play at Rock’it Lanes

19. Do Brunch

Brunch is a popular thing to do almost anywhere in the States, but especially in Panama City Beach. People love some good grub before hitting the beach, and the city has plenty of options. Andy’s Flour Power has all the brunch favorites made with the freshest ingredients, but they are known for their French toast—and it’s to die for! If you are looking for a killer eggs Benedict, then head over to Liza’s Kitchen who puts it on their homemade double-proofed focaccia bread.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

20. Break Free at Escape Manor

Invite your family or friends and unleash your inner Sherlock at this escape room-type game at Escape Manor ! Their Panama City Beach site has three different missions to choose from, each with its unique story and mystery. Is your team capable of escaping before the timer runs out?

Whether you are a fan of mysteries or you just want to have a unique experience with your loved ones, Escape Manor will keep you coming back for more!

21. Do a Double-Take of the Upside Down Building

WonderWorks is an amusement park that combines education and entertainment. Inside you can feel the power of a 71 mph hurricane and make life-sized bubbles. But, you don’t even need to go inside to get a little taste of the fun. The exterior is built like an upside down building, and it’s worth at least a drive-by. You can kill two birds with one stone because right across the street is a ginormous ship replica that is home to Ripley’s Believe it or Not.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

22. Swim at Panama City Beach

Take a splash in the different beaches around Panama Beach City. Some popular ones to go to are Camp Helen State Park, St. Andrews State Park (perfect for kids!), and Laguna Beach. Most of the beaches in the area are also open for different activities like kayaking and snorkeling.

Aside from the beaches, Panama City Beach’s resorts, hotels, and condos have some of the best pools in the state. Choose from huge pools with waterslides, a lazy river, and a poolside grill/bar to peaceful, boutique pools where the only sound is the air rustling the palm trees.

Swim at Panama City Beach

23. Explore the Pretty Parks

St. Andrews State Park is surrounded by water — the Gulf on one side and the bay on the other. You can either enjoy a relaxing sunbathe on the beach, explore the dunes or walk one of the two nature trails. The 180-acre Camp Helen State Park is also bordered by the gulf, in addition to Lake Powell. It is one of the largest coastal dune lakes in Florida with plenty of activities. Have fun searching for wildlife, swimming, fishing and strolling around the refurbished textile mill buildings. If hiking is your main goal for the day, then the 24 miles of unpaved trails at Conservation Park is a must (bikers can also enjoy the 2900-acre park!).

beach tourism city

24. Take a Dip at Pitt and Sylvan Springs

The crystal clear waters of Pitt and Sylvan Springs is enough invitation to get in and take a swim. Surrounded by trees and other vegetation, with birds flying about every now and then, you’ll see why it draws in visitors all year round.

Aside from swimming, you can also rent a canoe and explore around the spring. You and your loved ones can also enjoy a picnic at designated areas while enjoying the ambiance of nature.

25. Get Wet at the Shipwreck Island Waterpark

If you want a break from the beautiful beaches, awaken your inner child at the Shipwreck Island Waterpark. Boasting amazing waterslides, wave pools, and lazy rivers, the tropical water park is one of the most fun attractions in Panama City Beach. Their 500,000-gallon Ocean Motion Wave pool creates three foot waves to splash around in or you can opt to meander down the lazy river. If you are more of a thrill-seeker, don’t miss the Pirate’s Plunge and Tree Top Drop waterslides.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

26. Swim with Dolphins at Water Planet

If you are fond of dolphins, definitely go ahead and swim with them on Water Planet in Panama City Beach. They offer a range of exciting and educational swim-with-the-dolphin tours for the whole family. This includes the chance to explore Shell Island, snorkel on shipwrecks, and collect shells.

They offer 1 day, 3-day, or 1-week programs which blend the natural beauty of a dolphin encounter that some people call the most moving encounter they ever had. Children with special needs also benefit from their dolphin therapeutic program.

27. Ride Go Carts

Take a spin on the fastest, tallest and steepest go-kart track in Panama City Beach, Race City . They have tracks for every level of speedster, from a lil’ speedy to a pro. This Northern California girl is especially fond of the Golden Gate track, a 40 foot replica of the breathtaking bridge whose original is in my neck of the woods.

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

28. Take a Day Trip to Mexico Beach

Though Mexico Beach might have a small-town feel to it, there are many fascinating places to go to and engaging activities to do on your day trip. Shelling, watching the dolphins frolic at sunset, and taking a refreshing swim are just some of the popular activities for visitors and locals.

Mexico Beach is also a haven for watersports of all types, which include boating, sailing, and kayaking, to name a few. Locally-owned businesses and antiques also offer a variety of souvenirs.

29. Play Putt Putt Golf at Coconut Creek

Panama City Beach Florida is more than pristine white sand beaches (though that is enough to bring you there, isn’t it?), there are fun attractions for family members of every age (not just the kids). And who doesn’t love a fierce game of putt putt golf?  At Coconut Creek you will get the African safari vibe with the two 18-hole courses. But, that’s not all! You can also challenge your navigational skills with their Gran Maze, a huge human labyrinth that is the size of a football field!

Panama City Beach Bucket List: Things To Do in Florida's Waterfront Town

30. Take an Airboat Tour at Gator Country Alligator Park

Gator Country Alligator Park (also known as Airboat Adventures) will give you a heart-pounding experience from start to finish. You’ll feel the rush of adrenaline as you coast the rivers and marshlands of West Bay Creek on an airboat tour. You will also get a chance to pet and feed cute baby alligators, as well as seeing adult alligators and other animals like bald eagles and herons.

There is nothing to worry about, though! The whole crew is friendly and will make you feel safe all throughout the tour.

Book your airboat ride here: Airport Ride from Panama City Beach or at Airboat Adventures / Swampvette .

Hope we’ve helped you add more things to do in Panama City Beach! From one-of-a-kind indoor activities to fun outdoor experiences, this place will surely not disappoint. With so many things to do and attractions to see that make people come back each year, you’ll be making the best memories that you will cherish for years to come.

Essential Tips for Visiting Panama City Beach Getting There: Northwest Florida Beaches International Airport (ECP) is the closest airport and Delta, American, Southwest and United Airlines will fly into it. Then it is just about 15-20 minutes to Panama City Beach You can easily check for the best fare deals at Skyscanner , which also has the option to choose ‘cheapest month’ as the departure to find the lowest priced dates to fly to your destination. For driving directions see the Panama City Beach website . Where to Stay in Panama City Beach: Panama City Beach is a beachfront town, so it’s of course best to stay close to the beach. I stayed in a seaside condo at Seychelles Beach Resort by Wyndham Vacation Rentals and it was perfectly located, plus had its own pool and a full kitchen.

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Hampton Inn & Suites Beachfront (moderate) is a great choice if you are looking for more of a hotel than condo. For something on the less expensive side, try the Carillon Beach Resort Inn (budget). Also search some great deals on hotels of your choice at Booking.com . If you’re looking for more of a home atmosphere (or are traveling with a group of people), head over to VRBO that has houses, apartments and even just a room for rent in every price range.

Getting Around: Renting a car in Panama City Beach is the best to really experience the island and RentalCars.com has some great deals. If you are not renting a car, there are a few other options. It is possible to get around by taxi, but that can get quite expensive (especially if you want to check all the things to do in Panama City Beach off this bucket list). If you have more time, another choice would be the Bay Town Trolly which runs between the beaches for $1.50 per trip (or $4.00 for a day pass).

More Information: For more information about visiting Panama City Beach and its attractions, see the visitors website

Tours: For more top tours see Viator and Tripadvisor .

This post may contain affiliate links. If you make a purchase through my links, I earn a commission that helps to keep this blog running—at no extra cost to you. For more information read my full disclosure .

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7 thoughts on “Panama City Beach Bucket List: 30 Best Things To Do in PCB Florida”

I will keep this in mind for Florida trip. Thanks for the list

Yes! Love this! PCB baby!

I used to live in Florida and I honestly I had no idea that PCB had so much to offer. I especially appreciate the tips like time-wait, etc. So helpful!! Thank you.

Thank you for sharing! I have been to PCB several times in past years and it has always been one of my favorite beaches to visit! Thank you for the tips! I, too, was not aware of all of the attractions available to visitors!

PCB definitely has some of the most beautiful US Gulf Coast beaches. Love thee sand there.

I’m not sure when the last time you were on Shell Island, but we were just there a few weeks ago, and did NOT find one shell. Very disappointing. We walked about a 1/2 mile and nothing. :(

Oh no! I’m so sorry to hear that. I was there a couple years ago and found many. Thanks for letting me know!

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Virginia Beach Visitor Information Center

The goal of the Virginia Beach Visitor Services Division is to provide information and help to visitors and potential visitors to the City of Virginia Beach.  We want to make their travel preparations and stay in Virginia Beach a good experience.

The Visitor Services Division is dedicated to providing the highest level of service to both our residents and guests. In order to achieve this, the City of Virginia Beach, Convention and Visitors Bureau operates two year round visitor information centers and two seasonal information kiosks.

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Most common virginia beach questions.

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The main visitor information center.

Located at 2100 Parks Avenue next to the Virginia Beach Convention Center, is open daily with extended hours in the summer MON-FRI 9am-5pm

2100 Parks Ave, Virginia Beach, VA 23451

The Chesapeake Bay Center

Located in First Landing State Park, is also open daily 7 days a week

17th Street Boardwalk Kiosk

Two information kiosks operate in the resort area from May through September. These are located on the Boardwalk at 17th Street and on Atlantic Avenue at 24th Street.

24th Street Boardwalk Kiosk

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Each of these locations provides information on lodging, restaurants, attractions, events and recreational opportunities. Visitor Information Assistants are present at these locations and respond to inquiries in person, on the telephone, and via e-mail. In addition to Virginia Beach information, literature is available about areas throughout Virginia at the main Visitor Information Center. This office also processes and fulfills the inquiries that are generated as a result of the City’s tourism advertising and marketing efforts.

Visitor Information Center

Direct: (757) 385-7873

Email: [email protected]

Resort Management Office

Answers questions regarding permits and regulations for oceanfront activities

Direct: (757) 385-4800

MAIN VISITOR CENTER HOURS:

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17 Best Beach Towns in the U.S. With Laid-back Vibes and Stunning Coastal Views

From coast to coast, these are the best beach towns in the U.S.

Anne Olivia Bauso is a travel writer and hotel expert based in New York City. She has written hundreds of hotel reviews, from 5-star Ritz-Carlton properties to treehouse eco-resorts in the jungle.

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Come summertime, the longing for sea breezes and salt water rushing over your toes is powerful stuff. When the pull of the beach is strong, you may just adopt an "any beach will do" mentality. But there's a big case to be made for seeking out the best beach towns in the U.S., where an easygoing vibe and beautiful coastal views make for an intoxicating combination. For beach lovers who prefer quaint cottages, custard stands, and historic wharves over beachfront go-karts and megaresorts, these are some of the best beach towns the American shoreline has to offer.

Block Island, Rhode Island

A one-hour ferry ride from mainland Rhode Island , Block Island combines a quaint downtown area, breathtaking coastal scenery, and a rolling green interior crisscrossed with low fieldstone walls, reminiscent of a remote British Isle. The village-like Old Harbor has Victorian bed-and-breakfasts, quirky boutiques, and the island's few grocery stores (there's not a chain to be found). It's all about the simple pleasures here: misty mornings, beach walks, ice cream on the front porch, bicycle rides, and afternoon hikes to mighty bluffs overlooking the Atlantic.

Ocracoke, North Carolina

Before it was permanently settled in the 1700s, this tiny island was a hideout for pirates, the infamous Blackbeard among them. Today, the same remoteness that once drew buccaneers lures tens of thousands of yearly visitors. Accessible only by boat or ferry — this is one of the most distant of North Carolina's Outer Banks — Ocracoke offers big sandy beaches coupled with wild nature. Around the harbor are slushy stands, surf shops, family-friendly barbecue restaurants and oyster bars, and old-fashioned hotels (cottage rentals and beach camping are popular alternatives).

Friday Harbor, San Juan Islands, Washington

Catch the ferry or ride a seaplane into this sweet island village near Seattle. This isn't the kind of beach for arcade games on the boardwalk or rummy drinks under a palapa, but rather natural-feeling beaches, independent bookstores and restaurants, and even a lavender farm with views of the Olympic Mountains . Hike along the rocky coastline and look for whales and other wildlife (foxes, bald eagles, dolphins) at Lime Kiln Point State Park , where a 1919 lighthouse keeps watch. If seeing an orca pod in the wild inspires you, a trip to The Whale Museum will tell you all about the marine mammals who call San Juan Islands' waters home.

Edisto, South Carolina

Edisto Island is perfect for a back-to-basics beach vacation. On the itinerary: exploring Botany Bay, the island's one-of-a-kind nature reserve covered in driftwood and seashells; hiking or biking through live oak and palmettos to a 4,000-year-old Native American shell mound; meeting turtles and gators at the serpentarium; and swinging by roadside farmers markets for fresh produce, local Marsh Hen Mill grits, and Key lime pie. (Have one meal at Whaley's , a former gas station serving fried oysters and crab cakes since the '40s.)

Carmel-by-the-Sea, California

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By the early 1900s, charming Carmel-by-the-Sea was already the preferred getaway for creative types. Even through decades of tourism and celeb-induced limelight (Jack London was an early fan, and Clint Eastwood is just one of its former thespian mayors), Carmel-by-the-Sea has held fast to its small-town charm . The small, walkable downtown feels out of a fairy tale; its streets are cobbled and lined with shops, galleries, wine-driven restaurants, magical 1920s cottages, and tucked-away gardens and courtyards. To see Carmel's wind-chiseled cliffs and lovely white-sand coves, head to the town's Point Lobos State Natural Reserve , Carmel River State Beach , and Garrapata State Park .

Sanibel Island, Florida

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Located on Florida's Gulf of Mexico side, about 130 miles due north of Key West, Sanibel Island is a beachy paradise for nature lovers. The enchanting, off-the-grid-feeling island has an east-west orientation that makes it a natural repository for seashells, and collecting specimens on Bowman's Beach is a favorite visitor pastime (official name: the Sanibel Stoop). A huge chunk of the island is protected, including a wildlife refuge perfect for bird-watching, kayaking, fishing, and picnicking. In terms of Sanibel commerce, there are a few local spots for custard and seafood and a local farmers market in the summer.

Port Aransas, Texas

Clear across the Gulf of Mexico from Sanibel is Port Aransas , the self-proclaimed "Fishing Capital of Texas." Lovers of the sport have 18 miles of beach and chartered deep-sea excursions at the ready. Beyond fishing, there's swimming, kayaking, parasailing, golfing, dolphin spotting, and birding to enjoy. Port Aransas' marshy nature preserves and estuaries are havens for hundreds of bird species, including pelicans, ducks, and the majestic roseate spoonbill, the destination's flamingo-pink official bird. Padre Island National Seashore is a worthy side trip; the undeveloped barrier island offers 66 miles of pristine beach, rolling sand dunes, and lagoon-like waters.

Cannon Beach, Oregon

What put Cannon Beach on the map is distinctive Haystack Rock, a basalt tower shooting 235 feet from the water's edge. With Haystack and many other stacks scattered around the shoreline, Cannon Beach is one of the most striking and recognizable destinations in the state. Miles of beach offer a peaceful backdrop for swimming, walking, kayaking, and bird-watching. Time your visit to Hug Point (framed by cliffs and misty old-growth woods) for low tide, when the ocean recedes to reveal caves and marine life. Forward-thinking regulations have kept overdevelopment and chain commerce in check, helping the town preserve its under-the-radar vibe.

Capitola, California

Escape crowded Santa Cruz for this colorful village with a beautiful bay and delightful waterfront scene. The town is very lively and colorful, with brightly painted houses, a historic wharf, and village shops. Food and drink options range from local pubs and taco joints to the multilevel Shadowbrook Restaurant , a wine-centric restaurant built from local redwood into a steep hillside overlooking Soquel Creek.

Bald Head Island, North Carolina

The marshy coastlines of the Carolinas and Georgia are dotted with pretty, peaceful beach communities (see: Edisto), and North Carolina's Bald Head Island is one of the dreamiest. The East Coast's northernmost subtropical island, Bald Head is largely protected maritime forest, with beach rentals, nature trails, a few cafes, and miles of spectacular, unspoiled beaches. Cars aren't allowed, so guests zip around in golf carts — and on bike, in kayaks, and on their own two feet. Between beach walks, bike rides, and board games on the porch, travelers can visit the state's oldest standing lighthouse (named Old Baldy) and meet native loggerhead sea turtles at Bald Head Island Conservancy .

St. Augustine, Florida

Not every beach vacation coincides with an Old World atmosphere. In centuries-old St. Augustine, culture and coastal nature go hand in hand. The Spanish-founded town is home to peaceful beaches, historic sites, like Castillo de San Marcos (the country's oldest standing masonry fort), and quaint European-style shopping streets, such as St. George and Aviles. Other must-sees include the St. Augustine Pirate & Treasure Museum , the local alligator zoo, and St. Augustine Distillery , open daily for tours and artisanal tastings.

Ogunquit, Maine

The Algonquin translation for Ogunquit is "beautiful place by the sea," and the town more than lives up to its moniker. Ogunquit's wide, white-sand beaches are far from the typical rocky Maine shoreline. For a taste of classic coastal Maine , walk the clifftop Marginal Way, which boasts incredible sights and sounds of the pounding Atlantic. Explore the cute town on foot or courtesy of a summer trolley and check out its theaters, art galleries, antique shops, lobster shacks, wine bars, and breakfast cafes — and don't leave without ordering a big stack of fluffy Maine blueberry pancakes!

Cape May, New Jersey

Set on the southernmost edge of New Jersey, Cape May is a perfect destination for beach lovers with a penchant for history and architecture. The town is filled to the brim with textbook Victorians — cottages, hotels, summer homes — and the vibe is appropriately vintage. Stroll the brick sidewalks (or take a horse-drawn carriage tour) to see colorful gingerbread architecture and poke in the mom-and-pop shops for saltwater taffy and local finds. Even if you don't stay at The Chalfonte Hotel , the town's oldest hotel, plan a fried-chicken dinner on the wraparound porch with live music.

San Clemente, California

Lovely Spanish Colonial Revival architecture, sandy cliff-backed beaches, and coastal trails are all part of this Orange County town's appealing package. The gorgeous San Clemente coast is a mecca for swimmers, longboarders, campers, and hikers. The town itself has farmers markets, breweries, casual eateries, and an all-around mellow vibe that's a nice contrast to some neighboring Southern California's best beach towns .

Newport, Rhode Island

This New England seaport shot to prominence when it became the chosen summer playground for early American titans of industry (think: the Astors, Morgans, and Vanderbilts, whose Newport "cottage" is The Breakers, a 70-room Italian Renaissance estate). Stroll past the legendary home and other historic Gilded-Age mansions on Newport's Cliff Walk as it winds over coastal bluffs. Continue till Easton's Beach, a family-friendly stretch of sand known as First Beach to locals. (Hit the lobster roll stand and the lemonade truck if refreshments are in order.) On the harbor side, brick sidewalks and colonial merchant buildings define Bowen's Wharf, where you can eat oysters to your heart's content. Newport's thriving music scene is anchored by the famous Newport Jazz and Newport Folk festivals.

Solana Beach, California

Yes, the best beach towns run up and down the California coastline, but Solana Beach stands out for its utter lack of pretension. Natural beauty is the name of the game in this laidback San Diego County town, where the best activities are simply sunning on the lovely beaches, exploring rugged hiking areas with ocean and lagoon views (Annie's Canyon Trail is a favorite), trying homemade tamales and chocolate halvah at the farmers market , and enjoying casual food and drinks at Solana's seafood restaurants, pancake houses, and wineries.

Provincetown, Massachusetts

Perched on the tip of Cape Cod , this sleepy town with only about 3,500 year-round residents swells to six times that during the high season. Provincetown pulls in its bohemian-spirited summer crowd with a winning combo of stunning natural scenery, 19th-century houses, and an everyone-is-welcome cultural scene. Vacationers spend the days frolicking at commerce-free Race Point and Herring Cove beaches, biking through pine forests and dunes, or strolling downtown's Commercial Street to visit its funky shops, galleries, and eateries. P-town's vibrant LGBTQ+ scene shines with cabarets and drag shows (often with Broadway and RuPaul's Drag Race vets at the helm) and a whole lot of dancing.

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Mexico Beach tourism shows signs of recovery post-Hurricane Michael

MEXICO BEACH, Fla. (WJHG/WECP) - Hurricane Michael dealt a severe blow to the Panhandle in 2018, particularly impacting Mexico Beach, where tourism serves as the primary industry.

Since the hurricane’s devastation, the recovery of the tourism sector has been gradual. Recently, however, Mexico Beach has seen encouraging signs of progress. This past Fourth of July weekend marked the highest attendance since the combined challenges of Hurricane Michael and COVID-19.

Adding to the positive momentum, the opening of Forgotten Coast Brewing Company represents a significant milestone. This new indoor restaurant offers a full-service experience with a selection of flavorful brews and delicious cuisine, signaling a renewed vibrancy in the local dining scene.

“While there’s still progress to be made, the outlook for Mexico Beach tourism is optimistic,” noted Kimberly Shoaf, president of the Mexico Beach Tourism Bureau. “Businesses that weathered the storm have reopened, and we’re welcoming new establishments like Forgotten Coast Brewing Company. We also have new retail spaces and a grocery store on the horizon.”

Steve Wells, head brewer at Forgotten Coast Brewing Company, expressed pride in contributing to Mexico Beach’s resurgence. “Being part of the rebuild is meaningful, especially in a community familiar with hurricanes. It’s a testament to Mexico Beach’s resilience.”

As recovery efforts continue, Mexico Beach looks forward to further revitalizing its beloved coastal community.

Copyright 2024 WJHG. All rights reserved.

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Huntington Beach Art Center takes visitors on a trip via ‘Surf City ART’

Dan Faltz stands in front of a mosaic surfboard in the main showroom at the "Surf City ART" exhibit.

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Huntington Beach Art Center executive director Dan Faltz is excited about the future of his new place of employment.

Near the entrance to the building, an area that used to be a store is being set up as a new gallery space, which will allow for several more shows a year at the art center.

The first show Faltz has shepherded through the center also has helped him learn a lot about Huntington Beach in a short period of time.

“Surf City ART” will run through Aug. 17 and features more than 60 pieces.

"Next Generation HB Lifeguards," by artist Virginia Billes, on display at the Huntington Beach Art Center.

Faltz, who started at the center in March, has had a varied career in the art world. Most recently, he was an assistant curator at the Ontario Museum of History & Art.

“I think the through line for me is how art and culture is really essential for individual and community health,” he said. “It’s how we express, it’s how we interpret, it’s how we celebrate. … This show has been a great opportunity for me to better get to know Huntington Beach. The different parts of the city, our creative community.”

“Surf City ART” features local artist and former Huntington Beach Mayor Lyn Semeta, as well as local author and surfer Mark Zambrano, as jurists. They pared the selections down from more than 200 entries received. Types of art include sculptures and paintings of oil, acrylic and watercolor.

Faltz and his staff displayed the artwork in different rooms geographically, as well as thematically. Visually speaking, the center’s visitors start downtown before walking to the pier, experiencing surfing and other water themes before checking out the harbor and skate culture and car culture, as well as the wetlands.

"Skateboarders Downtown," by artist Eileen McCullough.

In fact, water is a key theme of the exhibition that sticks in Semeta’s mind.

“Whether it’s the ocean or the harbors or the wetlands, it’s depicted pretty much in every piece of art in a different way,” Semeta said. “The exhibit kind of flows through the museum and really showcases different aspects of our city. The beauty of the beaches, the friendliness of the people, just the energy of the ocean and its waves and how people interact with that.”

Zambrano, a member of the Huntington Beach Historic Resources Board, is in tune with that message. He compiled a picture book that details the history of surfing in Surf City.

Orange County Poet Laureate Gustavo Hernandez contributed a poem for the exhibit, titled “I Can’t Settle on One Figure for a Sunset,” which is on display in the galleries. To Hernandez, a Santa Ana native, thinking of Huntington Beach evokes memories of his late father.

Marlin, a sculpture made from recycled steel pipe by Kurtis Suplee.

“Living in Santa Ana, you get this cool breeze, and I just remember my dad always saying, ‘That’s the sea breeze,’” Hernandez said. “Every time he said that, the place I pictured was always Huntington, so that was my authority. That was my way in. The second component of it was, how do I honor the place through the poem? That came with taking a little bit of a dive into the land’s history, going as far back as the 1800s.”

The jurists had a conversation with Hernandez during a June 25 event at the center. Zambrano said they hadn’t met prior to that but that they all clicked upon introduction.

“Our different views of art came together well here, and through the guiding hand of Dan and the art center team, I hope we brought something together,” Zambrano said. “People have mentioned that it feels special and unique. It’s just a broad representation of our city, and I’m proud to be a part of it.”

As part of the “Surf City ART” exhibition, an Art For Lunch event will be held on Thursday, July 11 at 11:30 a.m. An Artist Spotlight event is slated for 1 p.m. on Saturday, Aug. 3.

"Wheel Watch" by Aaron Bernard on display for the "Surf City ART" show at the Huntington Beach Art Center.

The art center opens at noon on Tuesday through Saturday, with extended hours on Tuesdays until 8 p.m. to coincide with Surf City Nights.

“I think that’s a great addition to that night,” Semeta said, adding that she considers the art center the crown jewel of the city.

“I take art classes there myself, and a lot of wonderful artists have taught there over the years,” she said. “My kids went to art camp there when they were little, 20-some years ago. It has a lot to offer. We just need to get the word out more.”

Admission to the “Surf City ART” exhibition is free. Huntington Beach Art Center is located at 538 Main St., Huntington Beach. For more information, call (714) 374-1650 or email [email protected] .

"Shellsea," a piece by Dale Marie Stephens, on display for the "Surf City ART" show at the Huntington Beach Art Center.

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Matt Szabo is a sports reporter for the Daily Pilot. A Southern California native and Cal Poly San Luis Obispo graduate, he has been covering sports for L.A. Times Community News since 2006, most extensively water polo and tennis. (714) 966-4614

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Local News | Visit Anaheim’s new CEO sees golden decade of…

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Local News | Visit Anaheim’s new CEO sees golden decade of opportunity for city

beach tourism city

“It’s the golden decade of opportunity,” Waterman said.

Those events, combined with the 2027 Super Bowl at SoFi Stadium and billions in investment to expand the Disneyland Resort and build OCVibe , which aims to be the entertainment center for Orange County, present a chance to drastically increase the number of visitors in Anaheim and bring in more money to the city and local businesses.

The city already sees upwards of 25 million people a year and those investments and events are poised to bring in millions beyond that.

The tourism industry veteran took over Visit Anaheim in late April. The organization, which markets the city and books the Anaheim Convention Center, is in the midst of an evolving relationship with the city.

Waterman joined Visit Anaheim after the California State Auditor released the results of a probe of public money sent to the organization and the Anaheim Chamber of Commerce. Following that state audit, the city and Visit Anaheim are working on a new contract that is expected to include better oversight policies and performance indicators.

The City Council in June voted to create a board that will help monitor tourism dollar spending and make recommendations. Waterman will be one of its seven members and has welcomed the changes the city has sought to comply with the auditors’ recommendations.

Visit Anaheim is funded by getting three-quarters of all the money that flows through the Anaheim Tourism Improvement District (the rest of it goes toward transportation improvements in the resort area). The tourism district now collects more than $30 million a year from a 2% extra that hotel guests pay on top of their nightly room rates at 94 participating hotels in the city.

The goal of the tourism bureau is to get visitors to make Anaheim their choice for hotel stays so that the city, and Visit Anaheim, get the revenue. While here, travelers may visit other destinations in Southern California, but the key is keeping those visitors lodged in Anaheim, Waterman said.

Waterman’s job is selling the city to tourists, but he says he also wants to show Anaheim residents the benefits tourism brings. Those visitors, he said, help lessen the burden on residents to pay for city services and they also support new amenities and restaurants the locals enjoy.

The city’s finance director during a budget meeting in June told the council that Anaheim residents pay 33% less for local services because of money the city gets from tourism. And Strong Water Anaheim, a tiki bar in downtown enjoyed by locals and visitors, was a 2024 James Beard Award finalist , the only one in the county.

“Our job is to create economic impact through tourism,” Waterman said. “But ultimately it’s to improve the quality of life for those folks who live in the area.”

Another part of his job is restoring the brand of Visit Anaheim, Waterman said.

“We made a couple mistakes in the last couple of years,” Waterman said, apologizing to the City Council recently. “We apologize for that and I assure you under my watch that will not happen again.”

According to state auditors , the marketing bureau had improperly contracted with the Chamber of Commerce to use some tourism funds for political advocacy and influence, including supporting resort-friendly candidates. Auditors said staff at Visit Anaheim told them that the transaction was a “verbal agreement” between former Visit Anaheim CEO Jay Burress and the former president of the chamber.

Waterman said it wasn’t a handshake agreement and there was a contract in place, but the mistake was not getting board approval for its work with the chamber. Burress, who left Visit Anaheim in November after leading the organization since 2013, did not respond to calls seeking comment.

“That happened several years ago,” Waterman said. “It happened way before my time and you know my job, ultimately, is to address it and put it behind us and guarantee it’s never going to happen again and move forward.”

Visitors pay more for stays

When the City Council was voting earlier this year to approve the DisneylandForward project, which allows significant new development at the resort’s theme parks and hotels , the city got a critical promise from Disneyland President Ken Potrock that it will take a leadership role in advocating for the city’s efforts to use some of the Anaheim Tourism Improvement District’s money to fund affordable housing projects.

“We think that it is a wonderful solution to creating a sustainable flow of funds into affordable housing,” Potrock said at the April 16 City Council meeting. “If we can do that, where there’s a set amount set aside each year for that as a sustainable revenue stream, then that money can be bonded and generate, again, a very high multiple of other opportunities for investment.”

Disney represents about a third of the total vote for any changes that would come to the tourism district.

Waterman says that commitment from Disney was big and those preliminary conversations are happening now with the city for how the district could be changed. Those changes include possibly adding short-term rentals, such as stays booked with Airbnb, to be included in the district or even raising the percentage it collects on nightly rates.

“If we can move from two to four or four and a half (percent) and then take a percentage of that and peel it off for some form of affordable housing project, to me that makes a lot of sense,” Waterman said. “So we’re looking at it not from a who’s going to take a hit, but more like how can we remodel the program.”

What Anaheim’s tourism district charges is currently on the lower end for the county. Newport Beach charges 5% and Huntington Beach just raised it to 6% for hotel stays.

“It’s expensive to live in California,” Waterman said. “I know that and our workers who work in the resorts and the restaurants and the hotels know that. So if we can fix this, if we can create a plan to fund sustainable affordable housing, I think everybody wins and we’re just trying to figure that out.”

More competition

Waterman was the chief sales officer for Visit Orlando, another visitor marketing bureau. Orlando is near the Walt Disney World Resort and Waterman says his relationship with Disney on the East Coast gave him a head start with getting to know its leaders on the West Coast.

He spent four years working in Houston for that city’s visitors bureau when it hosted a Super Bowl and he had a long career prior at Marriott International.

Visit Anaheim has just launched a new campaign “The Greatest Luxury of All” to entice travelers looking for upscale experiences. Higher room rates at hotels travelers might stay at like The Westin and the JW Marriott Anaheim bring in more money for the city and Visit Anaheim than stays at lower-cost hotels. It also launched a $1 million program that pays its member hotels to attract group events by subsidizing some costs, such as food and beverage.

Now that the pandemic is in the rearview mirror for the tourism industry, “everyone is a competitor,” Waterman said.

“You can’t turn your TV on at night and not see somebody advertising come to their destination,” he said. “Whether it’s San Diego, Nashville or Asheville. So for us to remain competitive, we really have to continue to be top of mind in awareness marketing missions, client events, everything we possibly can.”

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After Teens Drown at Coney Island, New Yorkers Still Crowd the Beach

Visitors were mostly unaffected by the third and fourth drownings at New York City beaches this season, matching the total number of swimming deaths last summer.

Beach umbrellas of varying sizes and colors carpet the beach at Coney Island in Brooklyn.

By Alyce McFadden and Julian Roberts-Grmela

The scene at Coney Island on Saturday was typical for a humid and hot weekend in July: colorful towels, tents and umbrellas packed into the strip of sand.

Along the famed boardwalk in Brooklyn, signs warned visitors of the potential dangers posed by lightning or strong currents, and delineated where and when it was safe to swim.

Yet in one area, closed off by small red flags staked into the sand, a handful of people ventured into the water with no lifeguards present. To the east, where two teenage sisters drowned in the water the night before , swimmers splashed around, unaware or undeterred, enjoying an escape from the city’s heat as temperatures peaked just below 90 degrees.

The sisters who drowned Friday night, Zainab Mohammed, 17, and Aisha Mohammed, 18, were the second pair of teenagers to drown off New York City’s beaches already this summer. At nearby Jacob Riis Park beach in Queens, two boys, ages 16 and 17, drowned just two weeks earlier. Both incidents happened on especially hot days, after the beaches closed but before the sun had set.

On Saturday, another man died after being pulled from the water off Inwood Hill Park in Upper Manhattan, according to the police. He was transported to NewYork-Presbyterian Allen Hospital, where he was pronounced dead.

Barely two weeks into summer, the number of drownings off New York City beaches this year has already equaled last year’s total of four and surpassed the previous year’s total of three. One of last year’s drownings happened at Coney Island, when a 15-year-old boy was swept away from shore in a current, according to a database the National Oceanographic and Atmospheric Administration maintains.

In 2019, at least seven people drowned in the Rockaways in Queens. All seven were under 25. The vast majority of drownings, like both incidents this summer, occur when lifeguards are not on duty.

At a closed section of Coney Island, Tamara Priskima was among the beachgoers testing the waters on Saturday with no lifeguard present. She said no one paid attention to the signs telling them to stay out of the ocean.

“I love this water, but it’s no lifeguards here never, never,” Ms. Priskima, 72, said. “I live here two years. I’ve never seen a lifeguard, but a lot of people here.”

For some beachgoers, however, the spate of deaths had made them more cautious about the ocean.

“It’s always been a big issue, and it’s terrifying,” said Angelica Vasquez, 54, who was at the Coney Island beach with her son on Saturday. She added that her children know how to swim, but she did not want to venture too deep. “I refuse,” she said. “They can get their feet wet, that is it. They’re not going in there.”

Ms. Vasquez said she recalled seeing an emergency cellphone alert about the missing swimmers the night before.

“We know we get an alert like that, someone’s not going to be here much longer,” she said.

New York City beaches are staffed with lifeguards until 6 p.m. every day, and swimming is prohibited after that, though that rule is difficult to enforce. When the heat index — a measure of how hot it feels that accounts for humidity — stays high into the night, the cool water can be a tempting respite beyond 6 p.m., especially in the height of summer, when the sun doesn’t set until just before 8:30 p.m.

Last week, the Queens borough president, Donovan Richards, urged the city and the union that represents lifeguards to consider extending the hours that lifeguards are on duty until at least 7 p.m., especially during heat waves.

“We refuse to accept that this is just going to be a normal part of our summer out here in Rockaway and the rest of the city,” Mr. Richards said at a news conference on Wednesday.

The proposal comes as New York is already in the midst of a yearslong lifeguard shortage. Meager staffing has prompted the city’s parks department to close sections of beaches and pools. The city has tried to boost recruitment in recent years, including raising how much lifeguards are paid and making it easier for new lifeguards to get certified, but its efforts still aren’t paying off. This year, the city’s beaches opened with slightly more than half of the 600 lifeguards officials say are needed, according to Gothamist .

Janet Fash, a seasonal chief lifeguard who has worked on New York City beaches since 1979, said that even if the city can’t extend the hours when beaches are open, it should have a skeleton crew of lifeguard trucks with buoys and other rescue devices to patrol the waterline after hours to respond to emergencies.

“If those lifeguards had equipment and binoculars, they could effect the rescue in that window of opportunity, which is typically two minutes,” Ms. Fash said. “That’s where if they’re not on the beach, we don’t advocate anyone else going in the water because a lot of times the hero drowns.”

Earlier this summer, Mayor Eric Adams said he would deploy drones above the city’s beaches, starting around Coney Island. The aerial robots will be piloted remotely and are to be equipped with flotation rafts to drop near struggling swimmers. The program, which has not begun, was billed as a way to augment the lifeguard staffing issues; the city has not said whether the drones will be deployed after beaches are closed.

Some New Yorkers were skeptical.

“Obviously that’s not the answer,” Ms. Fash said. “If there’s a two-minute window of opportunity to rescue someone in the ocean, if they don’t even know what’s occurring, how can they actually effect a rescue?”

The weather on Saturday gave the lifeguards at Coney Island a crowded beach to contend with, along with tricky water conditions. New York City officials issued an extreme heat advisory Saturday, warning that temperatures would crest near 90 degrees and that humidity would make it feel as hot as 100 degrees. Heat like that can be deadly — each summer an average of 350 New Yorkers die from heat.

Meteorologists also predicted that rip currents would be likely Saturday, a warning that had been in place Friday, too. A similar forecast had been in effect when the drowning happened at Jacob Riis.

Bjorn Dalin, who lives in Sweden but had lived in New York studying photography, decided to bring his vacationing family to Coney Island because of its lore and the oppressive heat.

“We had to go in the water,” Mr. Dalin, 57, said, noting that he felt safe even though he did not see many lifeguards.

“In Sweden, it’s not common that you have lifeguards at all,” he said. “So you go into the water on your own risk. We watch each other. But we don’t have those tides.”

Later that day, just as the lifeguards were ending their shift, two teenage boys, ages 16 and 14, were pulled from the water off the closed section of beach at Coney Island. Two boats and a helicopter responded to the scene, and lifeguards and the Fire Department performed the rescue. One refused medical attention and the other was transported to a nearby hospital in stable condition, according to the police.

An earlier version of this article referred incorrectly to meteorologists’ predictions for Saturday. They predicted that rip currents, not riptides, would be likely that day.

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Visitor Research

Tdt collections.

The Tourist Development Tax (commonly referred to as the “bed tax”) funds the marketing and promotional activities performed by the Panama City Beach Convention & Visitors Bureau. The tax also is used for beach cleaning and grooming, product improvement, and beach renourishment. To find out more information on the Tourist Development Tax, contact the Clerk of Court’s office at 850-747-5226. Click  here to go to the Bay County Clerk of Court's  website.

Each month the Clerk of Court prepares a statistical and graphical report of Tourist Development Tax collections that is presented at the TDC meeting. These PDF reports can be downloaded below.

Fiscal Year 2024

April 2024 Collections

March 2024 Collections

February 2024 Collections

January 2024 Collections

December 2023 Collections

November 2023 Collections

October 2023 Collections

Fiscal Year 2023

September 2023 Collections

August 2023 Collections

July 2023 Collections

June 2023 Collections

May 2023 Collections

April 2023 Collections

March 2023 Collections

February 2023 Collections

January 2023 Collections

December 2022 Collections

November 2022 Collections

October 2022 Collections

Fiscal Year 2022

September 2022 Collections

August 2022 Collections

July 2022 Collections

June 2022 Collections

May 2022 Collections

April 2022 Collections

March 2022 Collections

February 2022 Collections

January 2022 Collections

December 2021 Collections

November 2021 Collections

October 2021 Collections

Visitor Research 

2024 Winter Quarterly Tourism Impact

2023 Fall Quarterly Tourism Impact

2023 Summer Quarterly Tourism Impact

2023 Spring Quarterly Tourism Impact

2022 Winter Quarterly Tourism Impact

2022 Fall Quarterly Tourism Impact

2022 Summer Quarterly Tourism Impact

2022 Spring Quarterly Tourism Impact

2021 Winter Quarterly Tourism Impact

2021 Fall Quarterly Tourism Impact

2020 Summer & Fall Visitor Trends

2019 Visitor Behavior Observations

2018 Visitor Profile Data

Dashboard Reports

Use the following reports to find monthly CVB website data, visitor inquiry numbers, social media information and ECP statistics.

Fiscal Year 2024

Previous reports.

FY 2023 Reports

FY 2022 Reports

FY 2021 Reports

FY 2020 Reports

FY 2019 Reports

FY 2018 Reports

FY 2017 Reports

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