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TTM+ 2024: Thailand’s Expo to Revolutionize Global Tourism

Posted by Soo James | Feb 10, 2024 | Headline News , Thailand , Trade Events | 0 |

Under the stewardship of Ms. Thapanee Kiatphaibool, the dynamic Governor of the Tourism Authority of Thailand (TAT), TTM+ 2024 aims to transcend traditional tourism paradigms, fostering a platform where over 420 buyers from across 50 countries can synergize with approximately 430 Thai sellers. This assembly of tourism professionals, spanning continents from Europe to Australia and emerging markets including Eastern Europe and South America, embodies the global appetite for Thailand’s rich cultural tapestry and unparalleled travel experiences.

The meticulously curated event schedule promises a comprehensive showcase of Thailand’s 5F soft-power pillars: Food, Film, Festival, Fight, and Fashion. It reflects a concerted effort to present a multifaceted view of Thai tourism, emphasizing sustainable and meaningful travel experiences that resonate with the discerning modern traveller. Mr Siripakorn Cheawsamoot, TAT’s Deputy Governor for International Marketing, underscores the commitment to sustainability, offering incentives for Thai sellers who champion eco-friendly business practices and setting a precedent for future travel industry conventions.

Ms. Thapanee Kiatphaibool, TAT Governor.

The TTM+ 2024 is more than a mere aggregation of travel professionals; it’s a beacon for the transformative power of tourism. With an anticipated generation of over 2 billion Baht through approximately 15,000 business appointments, the event is a testament to the vital role of tourism in global economic recovery and sustainable development. Including pre and post-tours amplifies this vision, providing attendees with immersive experiences in wellness, adventure, and ecological preservation, further cementing Thailand’s status as a hub of sustainable tourism excellence.

In partnership with the Phang-nga Province, the Phang-nga Tourism Association, and various tourism-related bodies, TTM+ 2024 embodies a collaborative spirit, showcasing the collective resolve to elevate Thailand’s tourism sector. Mr. Supoj Rodruang Na Nongkhai, the esteemed Governor of Phang-nga Province, articulates the region’s readiness to welcome the world, highlighting the significance of tourism as an economic lifeline for the local community.

Phang-nga, with its captivating landscapes, national parks, and cultural heritage sites, offers a backdrop that enchants and inspires sustainable travel practices. The event, therefore, serves as a pivotal platform for exchanging ideas, forging lasting partnerships, and exploring the depths of Thailand’s tourism potential.

As TTM+ 2024 gears up to welcome a global audience, including an anticipated 100 local and international media entities, the spotlight is firmly on Thailand’s evolving tourism narrative. From its inception in 2001, TTM+ has consistently been a vanguard event, driving innovation and fostering global connections in the travel industry. Its 21st edition in Khao Lak continues this legacy, promising to usher in a new era of travel that prioritizes sustainability, cultural exchange, and economic growth.

In sum, TTM+ 2024 stands as a monumental event in the travel and tourism sector, heralding a future where sustainable and meaningful travel experiences are not just envisioned but actively realized. It’s a gathering that showcases Thailand’s diverse attractions and sets the stage for global collaborations that will shape the future of tourism.

Written by: Soo James

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Taking place from 31 May to 2 June, this year’s edition of Thailand’s leading B2B travel industry show continues to highlight the country’s enhanced efforts towards a meaningful travel direction.

BANGKOK – Thailand’s leading B2B travel industry show, the Thailand Travel Mart Plus (TTM+) 2023 , is scheduled to take place from 31 May to 2 June at the Queen Sirikit National Convention Centre in Bangkok, with pre- and post-tour programmes showcasing meaningful travel experiences across all five regions of Thailand.

Mr. Yuthasak Supasorn , TAT Governor, said “This year, the TTM+ 2023 will continue to shine a spotlight on the Thai tourism industry’s ongoing efforts towards a meaningful travel direction through the promotion and development of high value and sustainable tourism. As the premier showcase of Thai tourism, this year’s TTM+ will present how we are elevating supply and sustainable standards while leveraging the kingdom’s 5F soft-power foundations of Food, Film, Festival, Fight and Fashion to maintain tourists’ confidence in Thailand as a preferred destination.”

The TTM+ 2023 has been conceptualised in line with the ‘Visit Thailand Year 2023: Amazing New Chapters’ marketing campaign, to showcase travel products, services, and experiences that promote Thai cultural values for a meaningful travel experience. It also corresponds with TAT’s strategy to leverage technology and innovation to add value and transform Thai tourism to ‘Smart Tourism’ and accelerate Thailand’s tourism ecosystem to quality and sustainability.

This year’s TTM+ is expected to attract over 850 participants, including 350 buyers from 50 countries, 400 sellers from across all five regions of Thailand, as well as 100 local and international media. Buyers include those from key source markets – Europe, ASEAN, East Asia, America, and Australia – and emerging markets – Eastern Europe, Middle East, South America, and South Africa.

From 31 May-2 June 2023, the scheduled programmes for the TTM+ 2023 include opening ceremony, Thailand product update and TTM Talk for buyers and media, onsite appointment session, welcome reception, and the product update on the Greater Mekong Sub-region (GMS). There are also buyer/seller appointments along with a networking lunch and a business networking happy hour.

There are three pre-tour programmes on 30 and 31 May and six post-tour programmes on 3-5 June. All tour programmes are also conceptualised in line with the TAT’s meaningful travel direction and placing emphasis on experience-based tourism activities, as well as showcasing Thai cultural values through the kingdom’s 5F soft-power foundations.

TAT is also hosting the Amazing Thailand Culinary City event, alongside the TTM+ 2023, during the same dates and at the same venue.

Theodore Koumelis

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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This year marked tat’s 15th participation at asia’s leading annual travel trade show..

Bangkok, 2 November 2023 – The Tourism Authority of Thailand (TAT) together with 19 Thai exhibitors showcased a range of meaningful travel and sustainable tourism experiences on offer in Thailand at the ITB Asia 2023, which took place from 25 to 27 October in Singapore.

TAT has been attending the ITB Asia every year, and this year marked its 15th participation. The Thailand Stand’s opening on 25 October was presided over by Mr. Kitti Chaodi, Secretary to the Minister of Tourism and Sports, Mrs. Chonlatee Chanrachakul, Chargé d’Affaires at the Royal Thai Embassy in Singapore, and TAT executives.

In line with Thailand’s ongoing direction towards more sustainable and inclusive tourism, the Thailand Stand featured decoration items used in previous trade events as well as new materials that could be reused in future events. The TAT Information Counter placed focus on providing meaningful travel and sustainable tourism experiences, while the DIY workshops and interactive demonstration activities showcased traditional Thai flags and batik clothing designs.

Mrs. Ruedee Cheawsamoot, Director of the TAT ASEAN, South Asia, and South Pacific Market Division, said “Thailand’s participation at the ITB Asia 2023 proved to be a resounding success. From a survey carried out on sellers at the Thailand Stand, the number of business appointments conducted reached 721 in total with 40 per cent expected to materialise into contracts. The satisfaction rate among the sellers towards the marketing activities at similar B2B tradeshows came in at 82 per cent.”

TAT’s annual presence at the ITB Asia is part of the overall marketing efforts in the Singapore market, which is one of the top ten source markets for Thailand. This year, from 1 January to – 31 October, Thailand recorded 738,761 visitors from Singapore with the number expected to reach 800,000 by year-end.

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Traveler & Outdoor Expo 2022

Home > Traveler & Outdoor Expo 2022

Traveler & Outdoor Expo 2022, the one-stop tourism and lifestyle event where you can find exclusive deals to plan your trip and destinations, organize your stay, explore adventure & outdoor activities including trekking, camping, and extreme activities along with extra quality and a high standard premium trip for those who want an incredible travel experience. Don’t miss it! See you on 5-8 May at BITEC

Event Date:  5-8 May 2022

Time :  11am.-8pm.

Venue :  BITEC Event Hall EH101-EH102

More Information:

Website :  www.traveloutdoorexpo.com

FB :  https://www.facebook.com/TravelerAndOutdoorExpo

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Travel and Tourism Trade Shows in Thailand – Appointments from May 2024

Exhibition calender with current Travel and Tourism Trade Shows from 16.05.2024. In Thailand 102 fairs take place in 5 cities. Of the 102 fairs are 2 Travel and Tourism Trade Shows. The majority of the fairs in Thailand are Trade Fairs for Machine Construction, Food Fairs and Industry Trade Shows.

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Thailand to Build Exhibition building at Expo 2025 Osaka for Global Health Promotion

(CTN News) – According to the Minister of Public Health, Dr Cholnan Srikaew, Thailand plans to construct an exhibition building called Bhumi Phiman at Expo 2025 Osaka, Kansai, Japan, to promote Thailand as a global health destination.

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“Bhumi Phiman” is a design inspired by Thai culture and landscapes. In front of the exhibition hall, an elephant statue will stand, symbolizing Thailand’s abundance and longevity. The statue will be decorated with wood, symbolizing Thai people using their resources wisely.

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Exhibit 3: “Bhumi Siam,” allows visitors to see a Thai landscape and experience Thai culture. In addition to Thai food and products derived from Thai wisdom, visitors will be able to see Siamese smiles.

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Bangkok booth wins top award at India’s No 1 travel expo

Bangkok Metropolitan Administration (BMA)’s booth to promote the Thai capital as a global tourist destination won the top award at India’s premier travel trade show on Saturday.

India overtook China as Thailand’s top source of foreign tourists last year as Beijing imposed tough Covid-19 travel restrictions.

The Bangkok booth at Outbound Travel Mart (OTM 2023), held in Mumbai from February 2-4, was handed the Best Design and Decoration Award by the organiser.

The award was received by Sing Limpirat, deputy director of BMA’s Culture, Sports and Tourism Department.

Over 30,000 people checked out the booth showcasing Bangkok’s charm and attractions, many of whom confirmed they wanted to visit the capital, he said.

The event’s crowd of mostly tourism business operators inquired about travel in Bangkok, as well as Thai handicrafts such as fruit carving, flower arrangement.

Attendees were also interested in dishes available in Bangkok that would appeal to Indian tourists, including Krathong Thong, Panipuri, and chicken satay, as well as Thai and Indian tea.

Visitors also participated in Ramwong Thai folk dancing and took part in a contest to win one-day trips in Bangkok featuring a leisure cruise on the Chao Phraya River. Participants had to snap a photo of the BMA booth and post it on their Facebook with the hashtag #bangkoktourismdivision.

The Bangkok booth also offered Thai traditional costumes for participants to wear and take selfies, which attracted the longest queues over the three-day exhibition.

The final day saw the BMA showcase awarded Best Design and Decoration in a vote by over 1,250 booth organisers and 30,000 participants.

BMA representatives also gave interviews to foreign journalists from several outlets regarding the city’s readiness to welcome international visitors.

“We believe that participating in the OTM 2023 will definitely help attract more foreign tourists and tour operators from around the world to visit the Thai capital,” said Sing.

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Officials gear for Korat Expo 2029

PUBLISHED : 24 Mar 2024 at 19:41

WRITER: Prasit Tangprasert

The government will highlight Nakhon Ratchasima as a centre of innovation and sustainability during the 2029 International Horticultural Expo, which will be hosted in the province, deputy spokeswoman Kenika Ounjit said on Sunday.

Prime Minister Srettha Thavisin and a government delegate on Sunday went to the Khok Nong Rung Ka area in Khong district to survey the venue for the 25th edition of this world exhibition, also known as Korat Expo 2029. Sayam Sirimongkol, Nakhon Ratchasima governor, and at least 700 locals were on the site to welcome the premier and his cabinet ministers.

According to Ms Kenika, Thailand won the right to organise the International Horticultural Expo from the International Association of Horticultural Producers during its March 3–7 meeting in Doha, Qatar.

The expo will run for 110 days, from Nov 10, 2029, to Feb 28, 2030, under the theme “Nature and Greenery: Envisioning the Green Future”. The event will be held in a 678-rai site in the Khok Nong Rung Ka area in tambon Thepalai, with at least 523 rai of those used solely for exhibition while about 155-rai will be reserved for parking areas.

Mr Srettha has received a progress report on the exhibition model from Natthini Thongdee, director of the Northeastern Research Institute of Petrified Wood and Mineral Resources at Nakhon Ratchasima Ratjabhat University.

Ms Natthini said the land has been prepared, and the Royal Irrigation Office 8 has made a pond for 72 million cubic metres of water from Huai Ta Kro Reservoir to ensure sufficient water supply during the expo.

Mr Srettha said this A1-class World Horticultural Exhibition will represent natural wonders as well as Thailand's cultural diversity and efficiency in agricultural technology.

The event will elevate Nakhon Ratchasima as a hub for sustainable technology and innovation so it can be known as a city of green innovation, he said.

The expo aims to attract at least 2.6-4 million visitors and bring about 19 billion baht in income, he said. It will also help add 9.163 billion baht to the gross domestic product and generate at least 36,003 jobs, he said.

Later, the premier visited the Tung Samrit irrigation in Phimai district’s tambon Nai Muang of Nakhon Ratchasima, where he said: "This trip gives us first-hand experiences about water management. The cabinet will come up with a plan to better manage water in the province".

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